Pivot pockets for creative innovation
How can we create a space that continually flexes with ideas and innovations? A space that changes with the people who use it to support, day-by-day or minute-by-minute? That was the challenge when it came to designing a space for ?What If!, a company full of innovators, they transform businesses, asking ‘the big what if, what now and what next’, always looking to push the boundaries and be leaders of change. To do this, they needed a space that would flex with them and their ideas.
We workshopped them, they workshopped us, we watched how they work, how they interact, how they move around space. We realised they didn’t need desks - they just didn’t sit still long enough. They were busy connecting with each other, strategising, imagining, building models, making music, dancing in rooms, and occasionally hiding away for some quiet thinking time.
So we developed a concept called ‘pivot pockets’, a series of adaptable team hubs for getting together to pin up and make a mess. The pivoting walls allow them to hide it all away at the end of the day, and movable tables give them infinite possibilities of how they can configure their space.
Whether it's with clients, their team or on their own, the building’s movement and transformation allows for creativity to bloom and blossom everywhere, big ideas to hatch and grow, and innovation to be truly pushed to its furthest limits.
See the full project here.